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Entering Property in MLS Database / Marketing the Listing / The Offer and Contract / Tracking the Loan Process
Home Inspections and Appraisals / Closing Preparations and Duties / Follow Up After Closing
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Marketing the Listing

Create print and Internet ads with seller’s input

Coordinate showings with owners, tenants, and other Realtors®. Return all calls - weekends included

Install electronic lock box if authorized by owner. Program with agreed-upon showing time windows

Prepare mailing and contact list

Generate mail-merge letters to contact list

Order “Just Listed” labels & reports

Prepare flyers & feedback faxes

Review comparable MLS listings regularly to ensure property remains competitive in price, terms, conditions and availability

Prepare and print property marketing brochure for seller’s review

Place marketing brochures in all company agent mail boxes

Upload listing to company and agent Internet site, if applicable

Mail Out “Just Listed” notice to all neighborhood residents

Provide “Special Feature” cards for marketing, if applicable

Submit ads to company’s participating Internet real estate sites

Price changes conveyed promptly to all Internet groups

Reprint/supply brochures promptly as needed

Loan information reviewed and updated in MLS as required

Feedback e-mails/faxes sent to buyers’ agents after showings

Review weekly Market Study

Discuss feedback from showing agents with seller to determine if changes will accelerate the sale

Place regular weekly update calls to seller to discuss marketing & pricing

Promptly enter price changes in MLS listing database

next > The Offer and Contract

David L. Brown, Associate Broker

1220 20th St SE Salem, Oregon 97302 (503) 371-3013

Equal Housing Opportunity